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May 23, 2016

CRM Featured Articles

NICE Acquires inContact

The deal adds cloud and contact center infrastructure technology to NICE's portfolio. (Featured on SmartCustomerService.com.)

Xactly Sharpens its Sales Performance Management Tool Set

The enhancements enable managers to coach their sales reps in alignment with company goals, and adjust compensation plans according to industry best practices.

SAP Expands Its Analytics Capabilities

SAP is adding more predictive and machine learning capabilities and unifying its analytics solutions under the BusinessObjects brand.

SuiteWorld 2016: NetSuite Launches SuiteBilling

The new cloud-based order and billing solution headlines a day of product announcements, including updates to OneWorld and Intelligent Order Management.

Amplify 2016: IBM Introduces New Cognitive Computing Tools to Accelerate Customer Engagement

Executives stress that enhanced technologies can learn over time and work to uncover insights that drive richer customer experiences.

Viewpoints

4 Ways Analytics Can Transform Your Contact Center

Analytics is proving critical for organizations to measure the impact of contact center investment on agent performance, the customer experience, and overall operation. (Featured on SmartCustomerService.com.)

The Theory of Customer Service and Balancing Out the Information Advantage

An information balance of zero constitutes a state where neither the business nor the customer has a need to reach out to each other. (Featured on SmartCustomerService.com.)

Insight

Stimulate Lead Volume by at Least 10 Percent with Click-to-Call

Mobile search advertising with click-to-call is key for digital marketing

Case Studies

Ritani Crafts Finer Customer Service with NewVoiceMedia

The luxury jewelry maker's new solution helps the contact center double as a ‘sales center'

CRM Across the Wire

Zappix Integrates Its Visual IVR with Salesforce.com

Integration of Visual IVR with Salesforce.com's customer service platform offers users more information access. (Featured on SmartCustomerService.com.)

Marchex Integrates with Adobe Media Optimizer

Marchex And Adobe Media Optimizer deliver real-time insights to search marketers for all keywords.

Melissa Data Advances Data Quality in Microsoft Dynamics CRM

Melissa Data has integrated its Personator ID verification into Microsoft's CRM solution

Sprinklr Integrates with IBM Marketing Cloud

Sprinklr connects its Experience Cloud to IBM Marketing Cloud and Universal Behavior Exchange.

Zendesk Powers Customer Engagement in Google Play

With Zendesk's integration into Google Play, companies can respond to customer reviews right through Zendesk.

Verint Upgrades Telligent Community

Advancements to Telligent Community simplify information sharing and organization of knowledge and content.