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April 12, 2010

CRM Featured Articles

Alterian Upgrades Content Manager Enterprise

Alterian's new product aims to simplify maintenance of Web-site content.

Magazine Features

Marketing the New Green

Companies should be rightly proud of their environmental improvements. So why can't they market those achievements without seeming mercenary?

Viewpoints

Cloud Integration Provides CRM’s Missing Link

Addressing the hybrid challenge.

Customer Centricity

6 Steps to a "Greener" Contact Center

What it means for the contact center to focus on the size of its carbon footprint.

Insight

Market Focus: Consumer Packaged Goods — From Organic Goods to Sustainable Ones

A saturated market for organic packaged goods has sprouted a new demand: sustainability.