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April 13, 2011

CRM Featured Articles

Dollar-A-Day Coupon Service to Launch

New Web-based service will also feature automated lead-generation and customer service options.

Appirio Acquires VMG

Appirio makes its third acquisition in three months.

Viewpoints

Convergence of CRM and Marketing Automation for SMBs

What this integration means for business

Connect

Interacting with Social Customers, 101

By acknowledging social media's influence and capitalizing on it, you could create evangelists for your company

The Tipping Point

Marketing Beyond the Cloud

Technology and strategy convert customer interactions into actionable insight