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August 20, 2012

CRM Featured Articles

Zoho Launches Zoho Campaigns Application

Integrates email, social media marketing capabilities with CRM.

Cortera Launches B2B Purchase Insights Tool

The solution provides users with purchase and payment behavior data on 20 million U.S. companies.

More Channels Makes Customer Service Worse, Not Better

Customer Service Experience panelists think things will only get worse before they get better.

What Companies Miss on Their Social Engagement Journey

Don't overlook your advocates and influencers.

Savveo Seeks to Solve Local Advertising Problems

New venture will provide collective intelligence on local ad inventory for buyers and sellers.

Viewpoints

How to Get Value from Big Data

Five ways to embrace the information you have.

Insight

With More Data Comes More Complexity

Companies need to align their metrics with functional issues and corporate goals when deciphering big data.

The Tipping Point

Bringing Science to the Art of Sales

Seven principles for boosting business through analytics.