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November 15, 2021
CRM Featured Articles
Contact Center Software Market to Hit $75.5 Billion by 2026
10 Nov 2021
MarketsandMarkets expects the global market for contact center software to grow at a compound annual rate of 20.9 percent for the next five years. (Featured on SmartCustomerService.com.)
Viewpoints
Forget User Experience—Marketers Should Focus on Human Experience
11 Nov 2021
Fostering engagement means marketers need to think about their audience as humans, not just as users, setting the brand apart from others by focusing on the aspirations and emotions behind decisions.
Insight
China Imposes New Data Privacy Regulations
26 Nov 2021
The Personal Information Protection Law requires express consumer consent for all data collection and use.
CRM Across the Wire
Freshworks Launches Freshstack for Startups
11 Nov 2021
Freshstack is a startup-oriented CRM suite with support, sales, and marketing functionality.
Litmus Acquires Kickdynamic
11 Nov 2021
Litmus has added highly personalized, AI-driven content recommendations to its email marketing suite with its Kickdynamic acquisition.
Kustomer Adds Self-Service, Chatbot, Social CX, and SMS Features
10 Nov 2021
Kustomer's new features enable businesses to communicate proactively and deliver more personalized customer experiences across additional channels. (Featured on SmartCustomerService.com.)
VanillaSoft Strengthens Integrations with Salesforce, Zapier, Chorus
09 Nov 2021
Integrations offer seamless access to functionality within the VanillaSoft platform.
Sprinklr Introduces AI Studio
11 Nov 2021
With Sprinklr s AI Studio, companies can harness artificial intelligence for categorizing messages and brand disambiguation.
Fonative Launches Real Recipient SMS
09 Nov 2021
Fonative's Real Recipient SMS facilitates secure delivery of text messages to the intended party.