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August 09, 2021

Viewpoints

Payment Security Is the Key to Creating Positive Customer Experience

Customers are more likely to do business with companies that they trust to keep their data secure. (Featured on SmartCustomerService.com.)

Top Takeaways from the Salesforce 2021 Marketing Intelligence Report

Improving visibility into marketing ROI, using data to support business objectives, and examining the role of cross-channel marketing are among the most pressing issues.

Case Studies

Great American Home Stores Shift to Digital

The retailer built its business during the pandemic with LeadsRx

CRM Across the Wire

Splice Relaunches Thrive Survey Platform

Splice's redesigned Thrive platform helps companies collect and act on customer feedback. (Featured on SmartCustomerService.com.)

AWS Launches Amazon Transcribe Call Analytics

Amazon Transcribe Call Analtics lets companies glean insights from customer conversations with a single API call. (Featured on SpeechTechMag.com.)

Formation Secures Patent for Dynamic Offer Optimization

Formations' Dynamic Offer Optimization platform helps companies deliver customized offers at scale.

Terminus Updates Chat Experiences

Terminus Chat Experiences lets companies deploy account-based conversations.

Dynata Acquires inBrain.ai

Dynata is acquiring survey experience platform provider inBrain.ai to expand its mobile-first panels.

Forsta Partners with Rybbon

Forsta and Ryboon team up to allow companies to reward customers for completing surveys.

NICE Launches CXone Smart Assist with Amelia

CXone Smart Assist Powered by Amelia brings conversational AI to customer self-service. (Featured on SmartCustomerService.com.)