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October 13, 2021

Viewpoints

Hungry for Marketing Insights? Forget Cookies and Stock Up on First-Party Data

How can brands ensure their data strategy puts them in good favor with clients? It's time to take a hard look at where and how identity data is sourced to effectively unlock the benefits of first-party data.

5 Myths Customer Service Leaders Must Dispel

Companies have the wrong ideas about customer channel choices and preferences. (Featured on SmartCustomerService.com.)

Reality Check

The Ethics Dilemma of AI for Sales

Artificial intelligence is an important CRM tool, but beware of biases and privacy issues.

CRM Across the Wire

HubSpot Introduces a More Customizable, Connected, and Customer-Centric CRM Platform at INBOUND 2021

Advanced customization, administration, reporting, and more are now available across HubSpot's product portfolio.

PCI Pal Integrates with Amazon Connect

Amazon Connect contact centers can accept payments through PCI Pal integration.

Braze Updates Platform to Better Accomodate First-Party Data

Braze's new tools and expanded partnerships to help companies activate first-party data.

Seismic Launches Fall 21 Release

Seismic's Fall 2021 Release offers new Digital Sales Rooms and a HubSpot integration.

Canva Launches Video Suite

Canva Video Suite helps users create, edit, and record video content.

Prolifiq Updates Crush, Relationship Map, and Ace

Prolifiq ehanced its user experience for better insights and collaboration.

SocialMiningAI Launches Engagements Texting Platform

SocialMiningAI's Engagements provides texting one-on-one conversations and bulk texting campaigns at scale.