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October 27, 2010

CRM Featured Articles

IBM Acquires Netezza for $1.7 Billion

One IBM executive boasts that Big Blue's 23rd analytics acquisition will help the company "take analytics mainstream."

Magazine Features

Proactive: Take the Initiative

Proactive CRM enables organizations to cut costs, minimize risk, protect their brand, and improve customer experiences.

Viewpoints

Talking the Talk — Before the Sale

The execution of live chat can make or break the conversion.

Reality Check

A Quarter-Century in CRM

An industry veteran looks back at the lessons learned over the course of 25 years.