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February 25, 2013

CRM Featured Articles

Go Smart Releases Call Tracking Feature

CallModo lets advertisers assign unique phone numbers to each campaign to see which ones generate results.

Interactive Intelligence Releases Enhanced Version of Bay Bridge Decisions

Contact center forecasting, capacity planning, and analysis product suite enhanced to reduce costs and improve customer service.

Twitter Releases ADs API

New program makes it easier for advertisers to create sophisticated campaigns.

Batchbook Social CRM Releases an App for HootSuite

Now within HootSuite, teams can see full history of contacts, discover most active communicators, coordinate follow-ups across teams, save the best posts to Batchbook, and more.

Viewpoints

Would You Call Your Own Contact Center?

Nine contact center hurdles to overcome.

Insight

Harnessing the Power of Pinterest

What marketers should know about the social bookmarking site.

Case Studies

Air Animal Pet Movers Gives Its Business a Boost

GoldMine helps the pet transport company streamline its operations.