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January 04, 2012

CRM Featured Articles

BDI Pharma Implements SAP Operating System

Biotech firm touts improved efficiency, distribution through transition.

Call Genie to Acquire VoodooVox

Deal strengthens Call Genie's pay-per-call advertising.

Really Simple Systems Releases New Mobile CRM Application for SMBs

The app promises real-time access to sales system through smartphones.

Magazine Features

5 Hot Marketing Trends

Customer strategists must step up their engagement efforts as mobile's mercury rises

Viewpoints

Staying in Control: Managing Sales and Marketing Documents

Document management tools allow teams to access, store, and collaborate content from the public or private cloud.

Front Office

New Tools Require a New Mindset