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December 03, 2018

CRM Featured Articles

Conversica Launches AI Customer Success Assistant

The assistant automates customer conversations with the goal of improving the customer experience while reducing administrative task load.

Viewpoints

5 Surefire Ways to Ensure Your Company Fails to Innovate

Innovation is difficult and risky, but adopting an innovative mind-set can pay dividends, even when your efforts don't immediately bear fruit.

CRM Across the Wire

Neustar To Acquire Customer Authentication Solution Provider TRUSTID

Together, Neustar and TRUSTID will deliver a suite of call center fraud, risk, and caller authentication solutions.

SuccessKit Launches to Help Companies Create Case Studies

SuccessKit creates B2B case studies at scale to power the sales process.

BirdEye Partners with athenahealth to Strengthen Healthcare Practices' Patient Relationships

The BirdEye and athenahealth integration enables healthcare practices to automatically get new patient reviews and manage their online reputations.

Marin Software Now Supports Google's Responsive Search Ad Format

Advertisers can now incorporate Google's responsive search ads (RSA) into their digital advertising campaigns.

Consumers More Anxious About Sharing Data

Consumers are more aware of the risks of handing over data to companies, but will do so if it benefits them, KPMG study finds.

Validity Expands Data Integrity Platform to Microsoft Dynamics 365

Validity's integration with Microsoft Dynamics 365 enables Dynamics customers to better manage data clean-up.

Unmetric Launches Sports App

Unmetric's Sports App helps teams boost sponsorship revenue and fan engagement on social media.