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March 11, 2013

CRM Featured Articles

Confirmit Launches a Mobile Feedback App

Confirmit MyMobile enables companies to launch tailored apps for feedback and research programs.

Accountability Tops Marketing Executives' Concerns

ANA survey finds little change in priorities since 2006.

Adobe Upgrades Almost Every Aspect of Its Marketing Cloud

New enhancements add better campaign management, mobile and social capabilities, analytics insights, and content management.

Strong Data Stewardship Key to Protecting Customer Information

Forrester report emphasizes need to manage increase in data to minimize security risks.

Magazine Features

CRM Service Awards: Service Elite

Viewpoints

The Future of Mobile CRM

Providing access from anywhere is essential in today's business environment.

Scouting Report

Changing the Face of Workforce Optimization

Predictive and real-time analytics offer tremendous potential for contact centers.