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September 06, 2017
CRM Featured Articles
CloudCherry Integrates with Salesforce.com
31 Aug 2017
CloudCherry's customer experience management platform is compatible with Salesforce.com's Service and Marketing Clouds.
Adobe Announces New Capabilities for Advertising Cloud and Marketing Cloud
30 Aug 2017
The new capabilities focus on digital audio advertising and email marketing.
Amplero Upgrades its Artificial Intelligence Marketing Platform
29 Aug 2017
The Learned Insights function aims to help marketers "nano-segment" their customer base to focus outreach at scale.
Viewpoints
Four Strategies for Successful Customer Service in the Digital Age
01 Mar 2017
Winning in today's digital age of customer service means acknowledging and correcting customers' problems in real time by providing them with various channels for support. (Featured on SmartCustomerService.com.)
The Biggest CRM Pain Points for Sales Reps, and How to Solve Them
28 Aug 2017
CRM projects most often fail because salespeople resist using the software—and often for good reason. Here's how companies can engage in CRM failure prevention.
Front Office
The Big Four Aren’t All There Is
28 Aug 2017
The CRM software market is wide open for smaller brands to claim a seat at the table
CRM Across the Wire
MobiBlue Unveils Free Custom Mobile App For SMBs
04 Sep 2017
The mobile marketing agency launched a marketing program that includes multichannel mobile capabilities.
Strong Growth Expected in the IVR Market
04 Sep 2017
MarketsandMarkets eyes steady growth for interactive voice response technology through 2023. (Featured on SpeechTechMag.com.)
Chatmeter Updates Its Social Media Features
31 Aug 2017
New monitoring and publishing technology helps major retailers improve local search rankings.
NGData Adds Deeper Customer Intelligence
31 Aug 2017
Attribution and next-best experience recommendations are among the features added to NGData's Lily customer data platform.
Gigya Adds to Its Customer Identity Management Platform
30 Aug 2017
New features will help businesses deploy customer identity management at scale.
VisualIQ Partners with LiveRamp
30 Aug 2017
The partnership will provide a people-based view of the consumer journey and how digital marketing impacts offline success.