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August 10, 2016
CRM Featured Articles
Swirl Launches on Oracle's Marketing AppCloud
08 Aug 2016
The Mobile Presence Management and Marketing Platform can use in-store shopper behavioral data to deliver personalized digital content to customers.
AirHelp Promises to Handle Customer Service for Airline Customers
05 Aug 2016
AirHelp is working to eliminate some of the customer service hassle associated with air travel by handling the refund or reimbursement process for customers. (Featured on SmartCustomerService.com.)
Forrester Launches the B2B Tech CX Index
05 Aug 2016
The B2B Tech Index, a follow-up to the B2C CX Index, helps tech companies plot how their customer experiences impact loyalty and retention.
Magazine Features
The 2016 CRM Market Influential Leaders
25 Jul 2016
This year's crop of visionaries includes a trail-blazing retailer, a cloud innovator, a social media maestro, and a trio of hospitality disruptors.
Viewpoints
10 Tips for Flawless Data and Application Migration
08 Aug 2016
The complexity of data-migration jobs can result in costly downtime and lost data. Here's how to keep those projects on track.
NPS: Focus on the Result, Not the Terms
01 Feb 2016
Don't assume that all promoters will automatically start spreading positive word of mouth. (Featured on SmartCustomerService.com.)
Reality Check
Great Customer Service Isn’t an Accident
25 Jul 2016
To bring about outstanding service experiences, your employees have to actually be put in a position to deliver them
CRM Across the Wire
OnlyBoth Releases Customer Benchmarking Engine
09 Aug 2016
Customer Benchmarking Engine provides SaaS companies with artificial intelligence-powered comparative insights into customer health and success.
Appy Pie Integrates Salesforce API
09 Aug 2016
Salesforce API is now a part of Appy Pie's new CRM offering.
Rhiza Launches Rhizabot, a Virtual Assistant for Analytics
09 Aug 2016
Rhizabot delivers analytics via a conversational interface for sales and marketing professionals.
NICE Launches Scenario Analyzer
08 Aug 2016
Scenario Analyzer helps enhance customer journey analytics with business intelligence. (Featured on SmartCustomerService.com.)
CustomerCount Adds Text Analytics
05 Aug 2016
CustomerCount is partnering with Keatext to bring text analytics to its customer feedback management platform.
Zeta Acquires Acxiom Impact
05 Aug 2016
Zeta Interactive has acquired Acxiom's Impact email services unit.