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August 22, 2016

CRM Featured Articles

eTail East 2016, Day 2: To Succeed with Omnichannel Strategies, Retailers Must Know the Customer Journey

Taking a holistic look at your customers can identify gaps on their paths to purchase.

eTail East 2016, Day 1: For Retailers, Shareable Content Is More Important Than Ever

Speakers noted that 'word of mouth at scale' is the route to big returns on investment

ClearSlide Announces Updated Outlook Solution

Support for Outlook 2016 and new template options that are easier to find and use round out the updated sales and marketing platform.

Viewpoints

Redefining the “M” in CRM

It's time to explore the human side of CRM in the B2B space. The third in a three-part series.

Enhance the Customer Service Experience Using Self-Service

Improving experiences on the Web and in the field are just as important as it is in the contact center. (Featured on SmartCustomerService.com.)

Insight

Required Reading: How to Wow Your Customers

Before a company can delight its customers, it must become ‘brilliant at the basics'

Salespeople Need Better, but Fewer, Tools

Professionals are expressing demand for digital aids that are more easily accessible and intuitive

CRM Across the Wire

Clari Releases the Connect Sales Messaging App

Clari Connect combines machine learning and cross-platform messaging

Adobe Launches Segment Comparison

Adobe Segment Comparison is the first addition to the Adobe Sement IQ platform.

PipelineDeals Launches Home Dashboard

PipelineDeals' Home tab offers a comprehensive snapshot into real-time sales status and prioritized sales opportunities.

Interactions Partners with Genesys

Genesys will offer Interactions' Curo Speech technology as part of its Genesys Voice Platform. (Featured on SpeechTechMag.com.)

Campaign Monitor Launches Visual Journey Designer

Visual Journey Designer helps marketer connect their customers with personalized, timely and relevant content.