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October 06, 2010

CRM Featured Articles

NGenera Rebrands as Moxie Software

A few years following the acquisition of Talisma, nGenera unites its collaboration and customer interaction product sets on one platform.

Viewpoints

Anyone Can Post a Status Update

Figure out why they do it, and you can foster a positive brand conversation.

Insight

Does Social CRM Need Gartner’s Seal of Approval?

Despite unveiling three reports on social software, some in the industry question whether the research giant has done justice to a still-exploding sector.

Reality Check

The Greening of CRM

Sustainability, in all its forms, may be the industry's next big thing.