Xerox Expands Communication, Marketing, and Document Management Services

Xerox has expanded its portfolio of communication, marketing, and document management solutions to help companies better manage the way they share information with their customers during each phase of the customer lifecycle.

The expanded portfolio now includes services in document publishing, collateral management, demand generation, inbound and outbound digital transformation, multichannel communications, and transactional print and mail.

"Our portfolio helps enterprises more effectively communicate with customers across a variety of channels and automate key business processes," said Mike Feldman, president of large enterprise operations at Xerox, in a statement. "For example, a global pharmaceutical company using Collateral Management Services reduced the number of marketing vendors from 60 to one, saving more than 25 percent on marketing campaigns."

Enhancements to Xerox Document Transaction Processing Services will help large enterprise customers digitize, capture, process, and analyze data. These services include inbound customer communication, accounts payable and receivable, health records management, and digitizing legacy files.

"We've seen firsthand how this service drives operational efficiency and accelerates information workflows," Feldman said. "A global utility company partnered with Xerox to digitize their accounts payable invoices, which decreased invoice processing costs by 50 percent and reduced handling time from more than two weeks to one day."

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