WP Engine Releases Page Performance

WP Engine, a company that powers digital experiences for Web sites and applications built on WordPress, today introduced Page Performance to focus on delivering performance intelligence for Web sites across its 47,000 customers and agency partners in 133 countries.

With Page Performance, WP Engine offers a Web page speed performance tool integrated into the user dashboard through which users can gain actionable insights to improve the speed of their Web sites.

"A Web site's speed affects nearly every metric a brand might care about. Improving key metrics like page views and conversion rates are critical to our customers' business. The speed of your site has a significant impact on these metrics and now with Page Performance you'll have expert recommendations to make your site perform even better," said Heather Brunner, CEO of WP Engine, in a statement. "But the visibility into the data and improving page speed is just the beginning. Our vision for Performance Intelligence is to empower our customers by arming them with the tools necessary to deliver the best digital experience possible."

According to studies by Akamai and Gomez, a one-second delay in page load time results in 11 percent fewer page views; a 16 percent decrease in customer satisfaction; and a 7 percent drop in conversion, proving that site performance can make or break a brand and a customer's digital experience.

WP Engine's Page Performance gives site owners a detailed site speed report and actionable recommendations to solve for technical issues impacting digital business. With faster sites, they can reduce bounce rates, improve Google rankings, and increase visitor retention, reduce bounce rate and boost conversions, while also improving customer satisfaction and protecting brand reputations.

Page Performance provides the following:

• Access to key metrics on any page with report history to see improvements over time. Report includes cacheability, render start, visitor complete, render complete as well as access to raw data and a breakdown of domains.
• Actionable recommendations with rich context, including links to a library of support material enable users to make fast, significant, measurable impact to site performance.
• Integration into WP Engine User Portal to support developer workflow.

---

Related Articles

WP Engine Releases Content Performance for Digital Marketers and Publishers

Content Performance is a performance intelligence solution for marketers and publishers using WordPress to maintain their digital presence.

WP Engine Launches GeoIP for Location-Specific Marketing

GeoIP immediately serves localized content down to the ZIP code, without impacting speed or performance.