SAP Updates Business ByDesign Suite

SAP today announced new capabilities for the SAP Business ByDesign solution. The updates leverage the SAP HANA in-memory computing platform and mobile and cloud technology.

SAP Business ByDesign covers a wide range of business areas, including sales, marketing, customer relationship management, financials, human resources management, sourcing, purchasing, and supply chain management, and is an integral part of the SAP Cloud portfolio.

Features and enhancements delivered in the latest release of SAP Business ByDesign include the following:

• Expanded global footprint: New country version for Japan augments existing Asia Pacific regional versions for China, India, Australia, and New Zealand.
• In-memory capabilities: Availability on the SAP HANA platform combines both transaction processing and analytics on a single platform, enabling companies to aggregate, correlate, and assess information and scenarios to determine the best course of action.
• Enhanced pricing flexibility: Greater flexibility to price products and services and suggest optional additional or alternative purchases. Expanded competitive pricing mechanisms enable companies to drive special pricing to particular audiences based on user-defined criteria, such as region, type or class of customer, and industry-specific criteria. Pricing can also be based on two dimensions, such as by quantity of pieces or net weight.
• Greater mobility: The SAP Business in Focus mobile app enables users to analyze budget forecasts, visualize financial information, collaborate through an enterprise social network, and get real-time insight from internal and external cloud applications via iPad.

"We continue to honor our commitment to SAP Business ByDesign customers and leverage the strength of the SAP Cloud portfolio and SAP HANA to deliver innovations that help them run efficiently and effectively their entire business in the cloud," said David Sweetman, senior director of global product marketing at SAP Business ByDesign, in a statement. "The new capabilities in the latest release help companies manage more data and transactions in more places with greater speed and simplicity."

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