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SMB and Mid-Market CRM > CRM News

Adoption of Customer Relationship Management (CRM) technology is essential to small and medium-sized businesses. Over time, more platforms and resources have become available to organizations of all sizes. Get in-depth analysis and advice and learn more about CRM for small and mid-sized businesses from CRM Magazine.

Yext to Acquire Hearsay Systems

Yext's acquisition of Hearsay will enable it to provide a single digital marketing platform from prospect to loyal customer.

Boulevard Launches Text Marketing

Boulevard's Text Marketing enables salons, spas, medspas, and barbershops to reach clients instantly and directly with targeted SMS campaigns 

Nimble CRM Launches Email Sequence Automation

Nimble CRM's Email Sequences helps small businesses scale persona forlized sales outreach.

CallRail Partners with Mailchimp

The integration of CallRail and Mailchimp delivers personalized, timely follow-ups and drives lead conversion with conversation insights.

Square Serves Up Fresh Restaurant Integrations and Recommendations

Square's integration partners include SevenRooms, Restaurant365, and PopMenu.

Crant Launches Ink Lantern Lite

Crant's Ink Lantern Lite is a brand-building platform built specifically for smaller businesses.

Sprinklr Adds GenAI Capabilities to Its Unified-CXM

Sprinklr has added digital twins, surveys, crisis management, voice connect, project management, and social listening capabilities in its latest release.

Realeflow Introduces Leadflow AI Agent

Realeflow introduces Leadflow AI Agent, an AI-based lead generation platform for real estate agents and brokers.

Yelp Launches Yelp Assistant

Yelp's spring product release includes the new Yelp Assistant as well as Yelp Fusion AI API, which brings Yelp's content to third-party platforms through natural language search experiences, and a revamped Yelp Guest Manager for restaurants.

HubSpot Launches Content Hub

At its Spring Spotlight, HubSpot also introduced new capabilities in Service Hub and Commerce Hub, integrations with Stripe and LinkedIn, and more.

Thumbtack Partners with ServiceTitan

Thumbtack's integration with ServiceTitan integration helps trades businesses manage calendars and booking requests.

Jurny Launches AI Multi-Agents

Jurny has introduced collaborative AI Multi-Agents to automate hotel and short-term rental management.

CallRail Partners with Jobber

CallRail and Jobber partner to help home-service businesses optimize marketing campaigns for higher-value leads.

ApexChat Rebrands as Blazeo

The Blazeo name reflects the company's expansion into an ad conversion platform.

GoTo Launches Contact Center Pro

GoTo's Contact Center Pro brings contact center-as-a-service technology to mid-market and enterprise businesses. (Featured on SmartCustomerService.com.)

Salesforce Launches Pro Suite

Salesforce Pro Suite offers expanded functionality for growing businesses beyond what's available in the Starter Suite.

CRM Playaz Panelists Predict AI Will Be Tablestakes in CRM in 2024

Reps from 10 leading CRM vendors say AI is necessary today for companies to succeed.

Otter and PDI Join Forces

Otter and PDI Technologies have partnered to help convenience stores maximize digital, mobile, and delivery channels.

Vista Equity Partners to Acquire EngageSmart

Customer engagement and payments software provider EngageSmart is being acquired by an affiliate of Vista Equity Partners for $4 billion.

TD SYNNEX Relaunches MyShop E-Commerce Platform

TD SYNNEX's MyShop provides new AI and virtual commerce capabilities.