Mindmatrix Enhances its Sales Automation Toolkit

Mindmatrix has enhanced its channel and sales enablement software's sales automation toolkit to include tighter integration with CRM systems, voice (phone calls and diallers), social media platforms, and print and email marketing modules.

This enhancement offers improved visibility at the managerial level due to the tight integration between the various elements of the sales automation tool kit. On the sales front, it enables improved cadence and better process adherence by partners, reps, and salespeople by offering them a well-guided sales process.

"This is one of our first enhancements of 2019. By automating multiple sales enablement elements and bringing them all together on one platform, this enhancement makes our sales automation module more powerful than ever," said Harbinder Khera, CEO of Mindmatrix, in a statement. "It gives sales, marketing, and channel managers an unobstructed view of what is happening across the spectrum, while the salespeople and partners benefit from sales automation that is tightly integrated with their environments. That is the only way to make it work, really. By bringing the tools and resources to the sales environment, direct or channel, in one box. Our latest enhancement is all about that."

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