LeadID Launches Provider Rewards Program

LeadiD, a provider of consumer intent data and analytics, has launched the Provider Rewards program for publishers to opt in to revenue-sharing opportunities. Provider Rewards will also include access to enhanced reporting and aggregated analytics to enable more insightful market and lead flow decisions.

"LeadiD's commitment to lead providers involves more than just words," said Ross Shanken, founder and CEO of LeadiD, in a statement. "The Provider Rewards program is designed to provide opt-in opportunities for publishers to connect their valuable consumer intent signals to brands, and to get paid for doing so. I look forward to the many ways that the Provider Rewards program will extend these benefits to our publisher partners."

Match Data is the first opportunity to be rolled out under LeadiD's new Provider Rewards program. Publishers who opt-in earn additional revenue by getting paid for contributing hashed, non-personally identifiable information to help brands provide their own customers with a unified customer experience across multiple channels.

The LeadiD platform monitors more than 120 million consumer events each month across a network of more than 400 publishers.

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