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November 24, 2008

CRM Featured Articles

Cloud-y Announcements Surround Salesforce.com

Dreamforce '08: Salesforce.com's partners capitalize on conference momentum with a number of new announcements and product releases.

Jigsaw and SkyData Piece Together Mobile Contact Data

Dreamforce '08: The software-as-a-service companies partner up to deliver a contact database to the traveling business user.

Transactional Emails Add to the Action

An often-overlooked technique can add significant value to your marketing spend.

Wikis Grow, Podcasts and Social Bookmarking Slow

Forrester Research reveals an Enterprise Web 2.0 growth chart.

Magazine Features

The Matures Endure

They're sticking around longer—that means their spending money has to last as long as they do.

Viewpoints

CRM Starts with Channel Partners

Vendors can make huge strides by improving partner relationships.

Case Studies

Boosting Productivity North of the Border

By streamlining workflows with Antenna Software's AMPower Service, Pitney Bowes Canada found more time for customer calls.

The Tipping Point

Six Sigma: What Went Wrong?

A 60 percent failure rate suggests that process change requires behavior change.