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April 20, 2011

CRM Featured Articles

Extending the Cloud for Salesforce.com

Active Endpoints leads a new wave of companies consumerizing SaaS through user-driven customizations.

Bloggers Trusted More Than Celebrity Endorsements

A new BlogHer study finds that women are big users of social media to make purchasing decisions.

Viewpoints

Bringing Problems to Your Customer Service Team

If your customers don't bring YOU their problems, then where do they bring them?

Insight

Companies Need to Make Better Friends

Study identifies the main triggers for consumer disengagement in online marketing campaigns

Global Coalition Loyalty Program Membership to Top 1 Billion in 2011

Fourteen percent of the world's population belongs to at least one such program, according to Finaccord