ConnectAndSell Launches PredictivePursuit

ConnectAndSell, a provider of advanced sales acceleration, has released ConnectAndSell PredictivePursuit, bringing phone contact efficiency to B2B account-based marketing, sales, and sales development.

ConnectAndSell PredictivePursuit combines precisely targeted instant conversations with sophisticated multitouch marketing and sales tactics.

With ConnectAndSell PredictivePursuit, companies can do the following

• Define highly customized phone, email, and voicemail pursuit cadences as reusable templates;
• Personalize the templates as an account progresses through the sales pipeline and as content interactions provide more insights;
• Personalize outreach based on arbitrary cohorts of prospects all the way down to individuals;
• Get instant visibility into where the prospect is in the sales cycle; and
• Enable just the right amount of touch at just the right time.

"PredictivePursuit is quite simply the gold standard for managing and improving conversion yields in any organization, and especially in those leveraging ABM methodologies," said Chris Beall, CEO of ConnectAndSell, in a statement. "For years, our customers have been executing ABM strategies with a mix of manual processes and technologies. ConnectAndSell PredictivePursuit now lets them define and execute their ABM strategy on a single platform. Live conversations in the ABM stack deliver immediate and powerful results. Let’s face it: ABM is precision marketing, and live conversations with decision makers and influencers are precision instruments that supercharge the ABM stack."

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