January 2002
Magazine Features
What's Next?
Joanie Rufo, Chris Martins, Gareth Herschel, Steve Bonadio //
01 Jan 2002
Four industry experts weigh in with their predictions about what the future holds for CRM.
Great Expectations
Dick Lee //
28 Dec 2001
Customer satisfaction data on CRM software is in, and no one is smiling.
Mission Critical: Encouraging Collaboration
Jason Compton //
28 Dec 2001
Breaking down boundaries between internal departments and outside partners proves vital to CRM success.
Solutions of the World: Part II
Louise Bullis Yarmoff //
28 Dec 2001
Through economic woes and political upheaval, CRM continues its march around the globe.
Front Office
The Sky Is Not Falling, Chicken Little.
Elliot Markowitz //
01 Jan 2002
Reality Check
CRM Comes From the Heart
Dick Lee //
28 Dec 2001
Only companies with good intentions toward customers can successfully practice CRM.
REAL ROI
Pinpointing the Problem
Jill Duman //
28 Dec 2001
TeaLeaf Technology gives e-businesses a way to analyze online transactions, identify problems and quickly correct them.
Putting It Together
Jill Duman //
28 Dec 2001
By combining multiple touch points, Teloquent gives customers a one-stop service option.