April 2000

Magazine Features

Launching Profits with Customer Loyalty

Nothing builds a business like customer retention and cultivation.

ASP and Ye Shall Receive

Hosted software is one of the hottest trends in IT, and CRM is the leading application.

Cash in on Customer Lifecycle Management

Traditional retailers and Web start-ups alike are using CRM tools to keep customers for the long term.

Power Shift

Putting more power than ever in your customers' hands, technology also gives you the power to keep them satisfied.

Front Office

Introducing CRM

Reality Check

Jockeying for Positions

Siebel likes bein number one and Oracle lays clim to the number two spot.

REAL ROI

Gain, No Pain

eGain's hosted e-mail application can take the pain out of managing growth in customer communications.